Give it the facts and your intended answer, ask for a draft, then cut it by half. The length is what gives it away, not the wording.

Where the time actually goes

Most of the time spent on a difficult email is deciding what to say rather than typing it.

Which is worth noticing, because the tool helps with the typing and not with the deciding.

Handing it a situation you have not resolved produces a fluent reply that commits you to something you had not decided.

So the sequence matters: decide the answer, then use it to write the answer, and never the other way round.

What gives it away

The first is the one to fix. A four-line reply reads as written by a person who knows the answer, and a four-paragraph reply to the same question reads as produced, whatever the wording.

The instruction that helps most

Since the default output is always too long.

Ask for the reply in under a hundred words, with no opening pleasantry and no closing offer of further help.

That single instruction removes most of what makes a drafted email obvious.

Add your own opening line yourself, since that is the part that carries the relationship and takes five seconds.

The result is a short, direct reply with a human first line, which is what your own good emails look like.

Save the instruction somewhere, since retyping it every time is what stops people using it.

A worked example

A business was spending too long on replies to detailed enquiries and tried drafting them.

The first attempts were fluent, four times longer than their usual replies, and read as though written by a much larger company.

They changed approach: they wrote three lines of notes on what to say, asked for it in under eighty words with no pleasantries, and added their own greeting.

The replies came out shorter than the ones they had been writing by hand.

Two customers commented that they were unusually clear, which nobody had said before.

The saving was about ten minutes per difficult email rather than the hour they had hoped for, which was still worth having.

Where it genuinely helps

Since the saving is real in specific places.

The email you have been avoiding for three days, where the difficulty is starting rather than deciding.

Explaining something technical to somebody who is not technical, which it does well.

A reply where you know what to say and are too tired to phrase it.

And anything you write repeatedly, where the output becomes a template you edit thereafter.

The last is the largest saving and the one most people miss, since a good drafted reply used forty times is worth more than forty drafted replies.

Where it does not

Worth knowing before wasting the attempt.

Anything requiring a decision you have not made.

A complaint where the tone is the whole content, since the wrong warmth is worse than a clumsy sincere reply.

Anything with a legal or contractual dimension, where the wording carries obligation.

And short replies, where writing the instruction takes longer than writing the email.

That last case is most of your correspondence, which is why the total saving is smaller than it first appears.

Do not paste their message in

A rule that applies here more than anywhere, since this is the most tempting case.

Summarise what they asked in your own words instead, which takes a moment and sends nothing of theirs.

You also get a better draft, since your summary contains your judgement about what actually matters in their message.

The tool does not need their name, their address, or their exact phrasing to write a reply about a delayed delivery.

And a reply drafted from a pasted email tends to echo their wording back, which is another thing that reads oddly.

Build templates rather than drafts

The habit that compounds.

When a drafted reply comes out well, save it as a template with the specifics removed.

After a couple of months you have a small set covering most of what you send, which is faster than any tool and entirely in your voice.

That converts a per-email saving into a permanent one and removes the tool from the loop for those cases.

Which is the sensible destination: use it to build the things you reuse rather than to produce each item.

Watch the register creep upward

A drift worth catching, since it happens gradually and nobody points it out.

These tools produce correspondence pitched slightly more formally than most small businesses actually write, and using them daily pulls your whole tone in that direction.

Six months in, a business that used to write short friendly replies is sending measured corporate ones, which is a real loss for a trade where the relationship is part of the offer.

Read a handful of your sent messages from last year beside this month's and see whether they sound like the same business.

Where they do not, the fix is the same as for a web page: shorter sentences, your own words, and the things a person would actually say.

The counter-case

Sounding automated is not always the failure.

A clear, slightly formal reply that answers the question beats a warm one that does not, and customers care more about the answer than the register.

Some people also write badly enough that a drafted reply is an improvement in every respect.

And for anybody writing in a second language, this is a substantial and legitimate help.

Decide the answer first, ask for under a hundred words, add your own opening, and save what works as a template.

The method

  1. Decide what you are saying first.
  2. Write three lines of notes.
  3. Summarise their message yourself.
  4. Ask for under a hundred words.
  5. Forbid pleasantries at both ends.
  6. Add your own opening line.
  7. Save the good ones as templates.

Step four fixes most of the problem on its own, since length rather than wording is what makes a reply read as produced rather than written.

The wider question of where the time goes is covered in where this might actually save you time.


Frequently asked questions

Where does the time actually go?

Into deciding what to say rather than typing it. The tool helps with the typing, so handing it an unresolved situation produces a reply that commits you to something.

What gives a drafted email away?

Length above everything, an opening thanking them for reaching out, restating their question, three points where one would do, and a closing offer of further help.

What is the single best instruction?

Under a hundred words, no opening pleasantry, no closing offer of assistance. Then add your own first line, which carries the relationship and takes five seconds.

Where does it genuinely help?

The email you have been avoiding, explaining something technical to a non-technical reader, and anything you write repeatedly and can turn into a template.

Where does it not help?

Anything needing a decision you have not made, a complaint where tone is the content, anything contractual, and short replies where the instruction takes longer.

Should I paste their message in?

No. Summarise what they asked in your own words, which sends nothing of theirs and produces a better draft because it contains your judgement about what matters.

West Coast Media Solutions Inc. provides web design, web development, hosting, digital marketing, and business consulting to organisations across Canada, drawing on more than twenty-five years in the field.

Drafted reply reading like a large company wrote it?

Ask for under a hundred words with no pleasantries. Length is what gives it away.

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